Archive for October, 2011
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Driving traffic and sales through email campaign analytics | Email …
Posted on October 9th, 2011 by admin
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Driving traffic and sales through email campaign analytics
When your products offer you great scope for up selling, maximising the traffic capturing potential of your email marketing campaign is fundamentally important. Satellite navigation software company ALK needed to find accurate email reporting solutions with extensive tools that would help them get the most out of their database.
Do you have an option for your clients to contact you for FREE using 1300 number and 1800 number signup? 1800 services are a toll free services inside Australia.
ALK offers mobile satellite navigation software to a large international audience via partnerships with T-Mobile and O2. Besides having a massive UK audience, their global reach covers Spain, France, Germany, the USA, the Middle East and Australia. ALK relies on its quarterly email marketing activities to drive large amounts of traffic to its website – so accurate email campaign analytics are essential.
‘Since our newsletters are an important source of sales, finding an accurate, cost-effective method of measuring response was essential’, says European Webmaster for ALK, Christian Oliff. ‘We found our USA-based email reporting solutions weren’t that easy to use and didn’t have the features we required to keep tabs on the newsletters’ performance.’
Total email reporting solutions
ALK needed all-encompassing email reporting solutions that would give them an accurate picture of what their customers were reacting well to. They switched to PureResponse, to take advantage of the superior campaign analytics functionality, and began using the ‘Advanced Stats on Campaign Details’ add-on. This enabled them to map the areas on their mail-outs that recipients were clicking the most.
‘The advanced email reporting solutions functionality gave us an extremely in-depth view of our customers’ behaviour. It’s the killer feature – you can almost see where people’s eyes are traveling across the page,’ says Christian. ‘You can log into the control panel and see which are the most popular links and tailor newsletters around the most popular areas.’
Driving traffic and sign-ups
Access to these useful statistics via email reporting solutions enabled ALK to identify the areas that were maximising response and track the links that were driving the most traffic.
In particular they noticed that software upgrade offers were attracting the most clicks: ‘We now always include a 10 or 20% off upgrade offer in our mail shots’, says Christian. Since making that decision ALK has seen a gradual increase in the numbers visiting its site.
The offers not only drive traffic to the site but encourage database sign-ups and repeat visits too, since they are only available to people on the mailing list. As a result of using email-reporting solutions ALK’s email database has doubled in size in the last 18 months.
More power and control
‘Email reporting solutions have given us power and control over every element of delivering and analysing the success of a email campaign,’ says Christian. ‘We’ve really become aware of how important email marketing is in up-selling to our existing customers and we’ve stepped up our efforts in getting new customers to register their products.
‘To date we’ve only sent email campaigns to our UK customers, but with our business ever-growing in Europe regions we plan to begin sending localised language versions in French and German to our customers there too, using Pure’s language module. We’re encouraging the US office to sign up to Pure’s email reporting solutions too.’
ALK is using the following modules and options of PureResponse:
Advanced eMarketing Toolset
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Increase Website Traffic and Sales: Tips and Tricks
Posted on October 9th, 2011 by admin
Two Myths about the Search Engine Listing
By: Mohamad Zaki Hussein
Getting top search engine listing is perhaps one of the hottest subjects in the internet marketing world. The problem is that many discussions on this subject are based on speculation. Almost no one knows the exact algorithms of the search engines. And what make it worse is that the search engines have a habit of changing their algorithms.
Do you have the ability for your clients to contact you for FREE using 1300 number and 1800 number signup? 1800 services are a free call within Australia.
However, some people are so obsessed with top search engine listing that they tend to undermine the importance of other web traffic generation techniques. These “trances” are partly caused by some misleading myths that surround the search engine marketing subject. Below are two of those myths with some empirical facts that contradict and refute them.
Myth #1: “You can’t get loads of targeted traffic without the top search engine listing.”
This is completely wrong. Jack Humphrey, the power linking guy, has given us a picture that it is possible to get huge amount of web traffic without the top search engine listing. In his Special Report, “What if Google Didn’t Exist?,” he shared one of his sites’ stat in April 2004 and guess what? From 71,444 unique visitors that he got at that month, “google search” referred only a small portion of them, i.e. 0.07%.
You can read Jack’s complete report at http://www.webmastertraffictools.com/weblog/index.php/weblog/googleexist/ .
I also found another similar fact from Tinu Abayomi-Paul, the free traffic chick. In her blog post, “Site Promotion is Multi-Faceted,” she said that the search engines only constitute 6 – 10% of her traffic in any given month. While she didn’t tell us about the monthly amount of traffic to her website, I believe that her site gets huge traffic every month, because she has an Alexa ranking of 38,371 (that’s what my Alexa toolbar showed me at the time I wrote this article).
You can read Tinu’s complete blog post at http://www.freetraffictip.com/2005/06/site-promotion-is-multi-faceted.php .
Myth #2: “The major search engines are reliable sources of sustainable, residual, traffic.”
This is also inaccurate. Look at what happened to Alice Seba from Internet Based Moms. One of her websites, http://malcolmsweb.com , has been banned by Google, even though that website was full with good content. Since May 21, 2005, her visitors instantly dropped from about 700-800 per day to 200-250 per day.
You can read Alice’s complete story at her blog post, ‘Alice “White Hat” Seba Has Been Banned,’ at http://www.aliceseba.com/2005/06/alice-white-hat-seba-has-been-banned.html .
Now I don’t mean to undermine the importance of the major search engines. The major search engines are one of the biggest traffic sources on the net and so, you should do proper optimization and try to get top search engine listing.
But, don’t let yourself be misled by these myths and thus ignore many other web traffic generation techniques. With the unstable nature of the search engines, it would be wise to use the search engines only as one of your traffic sources and look for other traffic generation techniques to build multiple sources of traffic.
About The Author
Mohamad Zaki Hussein is the webmaster of http://www.webtrafficideas.com . To learn how to increase online traffic to your website by using a combination of Viral Marketing, RSS and Blog, grab the FREE “Instant Traffic Formula” report at http://www.webtrafficideas.com/getviral .
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How to Build Your Business Using Simple But Effective Ideas For Driving …
Posted on October 8th, 2011 by admin
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How to Build Your Business Using Simple But Effective Ideas For Driving Traffic to a Website!
By Gley Yahya
Targeted Traffic is the lifeblood of any businesses willing to succeed. Without steady streams of visitors to your sales page, there is absolutely no way that it can make sales. Without targeted traffic your web site is dead. No matter how attractive is your web design or how good is your sales copy. Only real visitors will make your business live.
Do you have an option for your clients to contact you for FREE using 1300 number and 1800 number signup? 1800 numbers are a toll free services within Australia.
If you don’t advertise your business no one will see your website, and the odds of financial success are near to zero!
Business advertising is a long-term process of building recognition and trust with the public. Thus, you need to create an advertising and marketing plan that will define your practice. Chances are you don’t need money to advertise your business effectively. Don’t get me wrong; using paid advertising is a good way to bring results in a short time. But, if you are like me and so many other home business owners with small or no advertising budget you can find and use proven to work ideas for driving traffic to a website for FREE!
The chances for getting free advertising for your product are limited only by your own imagination. There are so many effective ideas for driving traffic to a website you can use to promote your business without cost that that result in consistent and significant sales growth and success.
1 – Marketing your business through your own expertise
Is a certain way to earn confidence and loyalty from your customers and to establish yourself as an expert in your field. If you secure a standing as a source of knowledge in your area of expertise, you’ll build a steady stream of targeted traffic to your business for many years to come.
- Articles marketing or as known also Bum marketing…
Hands down, this is the best ideas for driving traffic to a website of all and it will take you to levels you never thought you would reach.
Write articles relative to your particular expertise and post them on your website. Make them free and easily accessible. Submit them to all the publications, articles directories and other means dealing in the distribution of related information. In other words, become your own publicity and sales promotions writer. Don’t forget to write a compelling “About Author” bio in your articles to direct readers to your blog, sales page, or more information.
- Write a book about your expertise
Books offer another advantage to reach specific populations to present yourself as an expert. By writing a book about your field of expertise, you improve your credibility not only you’re your readers and potential clients, but also with media organizations as well.
Journalists are always looking to be the first to report on a topic of interest to their readers, or to present a new aspect of a hot trend. They often seek authors of books on those topics to quote in their articles. Your potential customers may be more easily enticed if they see that you’re knowledgeable enough in your field to put a book together on the topic and that Journalists trust you to be a valid source.
2 – radio and television media.
What other method is best to spread the world other than TV and radio. Many TV and radio stations feature issue-oriented programming every day. They are constantly looking for exciting topics and guests for news stories, interview programs, and editorials. Actually, this is much easier to create than most people realize. Always mail your press releases to TV and radio stations. Write letters to producers of these programs, then follow up an in-person visits or telephone calls. Your initial contact should emphasize that your product or service would be of interest to the listeners or viewers of the program, perhaps even saving them time and money.
3 – Free bulletin boards
Other ideas for driving traffic to a website or very inexpensive exposure include the posting of advertising circulars on all free bulletin boards in your area, especially the coin-operated laundries, grocery stores, and beauty and barber shops. Don’t discount the idea of handing out circulars to all the shoppers in busy shopping centers and malls, especially on weekend. You can also enlist the aid of the middle school students in your area to hand out circulars door-to-door.
The trick here, of course, is to send traffic to your sales pages or to get them to call you to convert a large percentage of them, into sales.
So, make sure to include easy ways for potential clients to visit your website, or to contact you. Use a byline on every article; ad, press release, etc. don’t assume that your readers know who wrote them. Use your business card on your offline advertisement. Don’t forget to include your business information such as your website URL, your phone number, your email address, etc.
As mentioned at the beginning of this article, it’s just a matter of unleashing your imagination. Do that, and you have a powerful force working for you that can help you reach your goals.
All the traffic in the world won’t help you if your potential customers are leaving because your website fails to meet their basic needs. Or, if your sales letter is like most people’s sale letters boring, no prospect will take the time to read. So, make sure your sales page is personal, persuasive, and professional to convert traffic into sales.
Want to write more effective Sales Letters and Ads quickly and easily? If so, Subscribe to Gley Yahya’s FREE eMail Course which provides tips for writing killer ad copy that sells!
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What Is Viral Marketing And How Can I
Posted on October 8th, 2011 by admin
Connectez-vous ou inscrivez-vous ds maintenant!
Ajoute par TimBuchalka le13 mai 2009
http://www.overwhelmingtraffic.com So you are maybe interested in finding out what viral marketing is all about and how you can benefit from it in your niche, on your website?
The perceived worth of the services you offer can be upgraded by making your company appear bigger. 1300 Number – Contact Us are the perfect way of taking your local company to the national stage.
Tim Buchalka discusses Viral Marketing Campaigns, and even answers the basic question, just what is virla marketing?
Creating a successful youtube viral marketing campaign is just one example, there are many more such as viral email marketing, viral video marketing and a heap more.
Watch the video and apply these viral marketing techniques today, your bank balance will thank you.
Be sure to drop by our website and grab you free 20 chapter web traffic guide, we would love to see you.
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How do I improve the ranking of my website?
Posted on October 8th, 2011 by admin
Best Answer – Chosen by Voters
Hello,
Search Engine Optimization is basically improving the ranking and visibility of your website. Doing this means a thorough refining of your website. Placing your website on top of the rankings can mean a lot to you. Being on top of the search results means that your website has contents that are relevant to the searcher thus the search engine places you on the first page of the search results.
The perceived value of your company can be increased by making your company appear bigger. 1300 Number – Contact Us are the perfect way of taking your home company to the international stage.
Search Engine Optimization can be your best tool to stand out among your competitors. It can either cause a healthy war or even a cold war between your company and the other companies but that’s just a normal occurrence.
Keywords are essential factors in Search Engine Optimization. Placing keywords in the title, topics, and contents in your website is a key to getting a higher rank in a search engine. The more relevant your website gets, the higher it can rank. In the process of getting the appropriate keywords, you need to have sufficient knowledge and expertise in your business field or its related fields.
Links also contribute to your site’s search engine ranking. Search engines evaluate the internal links, incoming links, and outgoing links of your website whether they are relevant or not. So do some link building work for your website.
If you need for more information how to improve traffic to your websites just go through this link : http://www.trafficassistants.com
Good Luck…
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How do I get backlinks to improve my
Posted on October 7th, 2011 by admin
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Best Answer – Chosen by Voters
I recommend you start a blog and write about anything from local fishing conditions to events… anything that springs to mind, write about it. Then add these posts to social websites so you will be exposed to targeted traffic.
The perceived worth of the services you offer can be upgraded by making your company – make it appear bigger than it is. 1300 Number – Contact Us are the perfect way of taking your home business to the national stage.
Your front page isn’t optimised correctly so over and above getting quality links to your website, you still need to categorise your website for Google Search (plus other search engines but Google is the main player). If your title tag is not targeted then you will never be on the 1st page of Google.
I’ll gladly consult, I’m a avid fisherman myself and have never done SEO on a fishing website. Although structurely SEO is the same for most websites.
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How can I improve my google page rank? -
Posted on October 7th, 2011 by admin
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Hi Andy
Please choose my answer as the best answer as you will get the answer from my message. I’ve got seo company and please listen to me and trust me as i ‘ve got 10 years experience.
1- Add your web site to different directories. Its important to add your web site to different directories as they are one way link and normally directories are high ranked. The most famouse directories are: Yahoo directory, Dmoz, Business.com, botw.org, domaining.in and …
The perceived worth of your company can be upgraded by chaging the perception of your company – make it appear bigger than it is. 1300 Number – Contact Us are the perfect way of taking your local business to the international stage.
2- Have a link page in your web site and put a html code on this page. Put your page title: add site,or suggest url and … as people will find you through google and you will find this way easier.
3- as an example if you got web design company search in google web design+add link
or web design+add url
or web design+suggest site
and you will find lots of relevant web sites that you can do link exchange
4- please please do not use any trick even little! as google is pretty smart and you might get some instant results but its for very short time.
5- You can create link through different blogs and article shops.
6- Link exchange must be with relevant web sites only.
and …
7- its not happening over night and you need to be patient
Let me know if you need any help
Thanks
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How Do I Improve My Web Site Conversion
Posted on October 6th, 2011 by admin
How Do I Improve My Web Site Conversion Rate? Part 3
by Steve Jackson
In a recent teleconference I was asked a number of questions about conversion and how to improve a website conversion rate. In the first article of this series we covered what was meant by conversion, what you should look for and what factors have the biggest impact on conversion rates. The second article covered measurement, looking at measurement tools, the differences between log and browser based measurement, average conversion rates and why it helps to track how people use your website. In the final part of this series well be looking at where traffic arrives from and how that effects conversion, specific search engine queries, PPC issues and other general topics.
The perceived worth of the services you offer can be upgraded by chaging the perception of your company – make it appear bigger than it is. 1300 Number – Contact Us are the perfect way of taking your local business to the international stage.
Question 1
How do keywords effect your conversion rate in terms of SEO/SEM (search engine optimization/marketing)?
Keywords are important for two reasons.
Firstly by using the keywords which relate to your reader you get listed by search engines accordingly meaning that people can find you. Notice that I phrased the last sentence carefully. I said keywords which relate to your reader. Its important to understand that what you consider key words might not be the keywords your visitors are using to reach you.
Secondly and from my point of view more importantly keywords help to qualify your audience after they have arrived at your web site. If you click through from a search engine to a web site and the headline or first paragraph dont strike you as relevant to what youre looking for youre likely to bounce (in other words leave the site). The key words you use help to assure your visitor they are in the right place.
Good use of keywords embedded in your copy and content will firstly help you to attract the right kind of people and secondly help to effectively qualify them as being in the right place. If you manage to attract and qualify them, the reader is then more likely to click through to find out more about what your website is about. If they do that, there is a much higher chance that they will convert to your desired goal.
A good SEO or SEM company in my opinion is one that understands that its about answering the visitors needs, not simply packing the website with related key words and phrases.
Question 2
What Is PPC (pay per click) and is it worth the money? Does it effect conversion?
Pay per click (or PPC) is when you set-up an account with a search engine (Google or Overture for instance) and write ads which appear when a certain keyword is requested by a visitor to the search engine. If a visitor clicks your ad you pay a predefined fee to the search engine. PPC done correctly is a good way to drive people interested in your product or services to your website and clever PPC marketing should positively effect conversion.
One of our clients recently asked me about a PPC campaign (run by another company) that was converting poorly. The reason it was converting poorly is because the ad was optimized to be clicked through and not optimized to qualify the reader. To explain in more detail, the product in the ad was a mobility scooter costing $1850. The ad explained you could get great discounts on mobility scooters and therefore the click through on the ad was quite high. Therefore it was an expensive campaign for our client which didnt convert into sales.
In my opinion this particular ad should try to qualify the reader more by having the price and location in the ad. My reasoning is that a fair percentage of visitors who are interesting in purchasing an expensive item like a mobility scooter will want to see it first. Therefore a good way to actually sell this particular product is to tell the reader the price and location so they know without going to the website whether the product is for them. If they click through and look it doesnt matter if they dont purchase but then come to the physical store and buy because they know the product is in their home town. Price in the ad pre-qualifies that they have the money. So if they have the money, are in the market and are in the same city there is a much higher chance of a purchase.
Another thing you should remember in PPC campaigns is the relevance of the ad to your landing page. Its an often overlooked problem that the PPC ad doesnt relate directly to the landing page. In the case of our client they did this correctly by linking the Google ads directly to the page about mobility scooters. A common mistake however is to link the ads to a home page which expects the visitor to work to find what it is youre selling.
Too many PPC companies work on click through as their gauge of success. They see it as their job to drive the traffic rather than convert it. The idea of successful PPC marketing is simple economics. You spend less than you earn from the visitors that arrive and make a profit. However ads that use the shotgun approach arent doing you any favors. Ads that youre paying for should bring in very interested and pre-qualified visitors that convert at a higher level than free traffic.
Question 3.
When people first arrive at your website they are a mixed crowd (coming from everywhere with different expectations) how do you cater for them all?
You cant please everyone and its fatal to try to do so. You have to figure out your best chance of business from your audience and cater to that area of business. If you have a large varied audience or are running some kind of portal then you should have a clear strategy to attract people to dedicated sections of your website.
For instance in the field of small business there are 1000s of different wants, needs and requirements to cater for. Your landing page (home or index page) is going to have a very hard time catering for all of those people effectively. So quite simply dont try. Figure out by measuring how people find you, what the biggest segment of traffic look for and cater for that group. Then take the second biggest segment of traffic and develop a different landing page for them, using content (and embedded keywords) more relevant to their wants and needs. Its possible to develop big websites which cater for a variety of different audiences but not all in the same page.
For instance, a small business owner in need of a sample contract of employment isnt immediately going to be interested in accountancy services. He might be interested in a resources section which has sample documents for download and lawyers who cater for small businesses. If therefore this visitor arrived to find a website with a plethora of choices when all he wants is a sample contract then he is likely to leave.
If however a section of your website was dedicated solely to business documents and sample downloads for small businesses and the visitor clicks through to this page from a search engine, there is a much higher chance he will browse to find what he is looking for. If then he sees that you have more resources (like an accountancy portal link) then he may even bookmark your site before leaving and thats what you want, repeat visitors.
Question 4.
I know about testing, but how much traffic (people landing on the test page) do you
need to determine if something is not working?
Again the focus is where your visitors are coming from. If you have well targeted traffic arriving at your pages (i.e. PPC or strategic links) a fair sample size is when 1000 people have visited the site (or test page). At least thats the minimum we use to make any decisions with. When traffic is less targeted and bounce rates are higher then you have to make a decision based on larger numbers. If for instance one week 500 visitors arrived at your website which werent your target audience, its fair to say that you should discount them from your testing.
It all depends on you knowing where your visitors are coming from which requires a good measurement tool.
Question 5.
Is it really necessary to be listed at the top of the search engines? What are the other alternatives that clients should consider or is this perceived ‘holy grail’ really something we should all be chasing?
Being at the top of the search engines is not entirely necessary but it certainly helps. You should try to get a listing on the first page of results for your chosen keywords. Put simply if people have to look through to link number 8074 on Google to read about your products and services then youre not likely to be found.
For example if you do a Google search for improving website conversion our site appears in the top position as weve optimized for that key phrase. We hoped that this is what our potential visitor will key in when doing a search. However while this was part of our strategy it was only a very small part as you cannot rely on search engine algorithms to pay your bills.
The alternative and safety net to relying on the all powerful search engine algorithm is to find strategic partners who like what you do and want to re-print your information. That is what people go online to do, find information and surprisingly not enough businesses realize this.
Strategic linking while harder work than submitting your site to search engines works very well. The subscription conversion rate average from our top strategic partners is 31%. By that I mean nearly a 3rd of the visits coming from the partners who re-print our articles subscribe. Because the partners were working with are well known and highly respected they are a great qualification vehicle. Upon visiting our partner website, the visitor reads what weve said (in articles, forum posts, blog entries, advertisements etc.), like what they see, click through to our site and subscribe. In this way the reader arrives warmed up to what you have to say so the conversion rate is much improved.
The added benefit of this is that the more outbound links you have pointing to you, the higher your ranking gets on many of the search engines. Another benefit is that even if you cant get listed on search engines directly for all your keywords, some of the partner sites will do so due to their own visibility, so more paths flow to you. This is a far more effective strategy than SEO/SEM alone.
Summary
This article has been about one subject, relevance. You begin with keywords which relate to and qualify your readers. This helps with search engine visibility and means your visitors feel like they are in the right place when they arrive at your website. PPC campaigns should qualify your audience initially and when clicked should land at a highly relevant and specific landing page. This means your advertisements are working for you and not simply driving traffic which isnt targeted well enough. Your web site message should not try to cater for everyone, it should be specific and relevant to a particular target market. This means that you can focus your message in relation to what your visitor wants. Finally you should find strategic partners who work in related industries with similar target audiences to your own. This means you improve your own visibility to your target audience. In simple terms being relevant means putting the right offer in front of the right people and by getting more of the right people to your website, you improve your conversion rates considerably.
Author: Steve Jackson, Editor – Conversion Chronicles
Steve Jackson is CEO of Aboavista , editor of The Conversion Chronicles and a published writer. You can get a free copy of his e-book sent to you upon subscription to the Chronicles web site.
DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.
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Inauguration officielle : la commune dAbbeville accueille un …
Posted on October 6th, 2011 by admin
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Articles En Ligne Affaires Communiqu de presse Inauguration officielle : la commune d’Abbeville accueille un second site Call Expert
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Inauguration officielle : la commune d’Abbeville accueille un second site Call Expert
Par: agence wellcom
Paris, le 22 septembre 2010 Call Expert, oprateur de centres de contacts, poursuit son expansion en rgion picarde avec l’ouverture d’un second site Abbeville. La demande croissante d’une offre de services de call center, notamment dans les secteurs de la tlphonie mobile et du business travel, permet aujourd’hui Call Expert de recruter 250 collaborateurs dans la rgion. La Mairie et la Communaut de communes de l’Abbevillois ont soutenu ce projet, en finanant l’amnagement du site, qui gnre de l’emploi pour la ville et sa rgion. Call Expert inaugure demain officiellement son nouveau site en prsence de Nicolas Dumont, Maire d’Abbeville et Prsident de la Communaut de Commune de l’Abbevillois.
Un second site Call Expert Abbeville : une opportunit pour l’emploi dans la rgion
Dj fortement implant Abbeville, Call Expert favorise l’emploi en France avec une offre de prestations qualitatives. La commune reprsente pour Call Expert un vivier de jeunes diplms Bac +2/4 avec un turn-over proche de 0%. De plus, cette ville est trs bien desservie avec Paris seulement 160 km et moins de 2 heures. Call Expert offre de cette faon une relation privilgie de proximit avec les clients qui souhaitent se rendre sur site.
Call Expert recrute en Picardie, en partenariat avec Ple Emploi, depuis le dbut de la priode estivale, pour 250 postes pourvoir. Signataire de la charte de la Diversit, l’entreprise s’attachera former les candidats aux mtiers de la Relation Client par le biais de l’Acadmie Call Expert A.C.E, son centre de formation.
Un projet d’amnagement du CM17, second site de Call Expert Abbeville
Ancienne caserne militaire, l’espace Saint-Gilles, proprit de la ville d’Abbeville depuis 1997, est devenu un site principalement ddi l’emploi, la formation et l’accueil d’activits tertiaires. On y trouve ainsi la mission locale, la maison de l’emploi et de la formation ou encore une antenne de la chambre des mtiers et de l’artisanat. Equip du trs haut dbit et de la fibre optique ADSL, ce site offre un cadre de travail trs agrable.
L’inauguration de ce second site marque pour Call Expert un dveloppement important. Celui-ci est accompagn par les institutions publiques, soucieuses de favoriser l’emploi durable dans la rgion, qui ont investi 410 000 dans l’amnagement du site. Call Expert a pour sa part pris en charge la totalit de l’quipement technique et matriel du site pour un investissement de 300 000 .
Ce sont 84 positions pouvant accueillir 150 collaborateurs qui sont ainsi cres au sein du CM17.
C’est dans un objectif de renforcement du secteur tertiaire, et d’aide la cration d’emplois sur son territoire que la ville d’Abbeville a dcid en 2009 de poursuivre l’amnagement du btiment 7 de l’espace Saint-Gilles dont le 1er tage tait entirement libre.
La disponibilit d’une offre immobilire adapte tant un pralable indispensable l’accueil et au dveloppement des activits de centre d’appels, la Ville d’Abbeville a fait le choix d’amnager un nouveau plateau tertiaire permettant ainsi la cration d’un grand nombre d’emplois par la socit aujourd’hui locataire du site : Call Expert. Ce plateau lumineux, d’une surface utile de 500 m, a t amnag dans un souci de confort de travail pour les salaris qui y trouveront notamment un matriel de climatisation adapt, ainsi qu’un espace caftria spacieux.
Call Expert : l’oprateur de centres de contacts sur mesure !
En proposant des solutions sur mesure, Call Expert matrise l’ensemble des solutions d’intgration d’outil mtier propre chaque client, que cet outil soit spcifique ou gnrique.
L’objectif de Call Expert est d’tre l’architecte des relations des entreprises pour les aider conqurir et fidliser leurs marchs.
De nombreux dcideurs conomiques croient, comme nous, en l’avenir d’Abbeville, en son dveloppement et sont persuads qu’Abbeville doit retrouver toute sa place en terme de dveloppement conomique. Notre devoir est donc d’tre leurs cts pour accompagner leurs projets d’implantation ou d’extension. C’est ce que nous avons fait avec la socit Call Expert devenue en quelques annes seulement l’un de nos partenaires conomiques les plus influents de notre territoire avec plus de 600 collaborateurs directs. Nous l’avons en effet accompagne dans son extension avec l’amnagement d’un plateau tertiaire l’Espace Saint-Gilles permettant le renforcement de son activit sur Abbeville et la cration de 84 postes de travail supplmentaires. Nous travaillons au quotidien crer les conditions favorables l’accueil et au dveloppement d’entreprises sur notre territoire. Nos efforts commencent porter leurs fruits. L’extension de Call expert en est l’exemple le plus significatif , dclare Nicolas DUMONT, Maire d’Abbeville et Prsident de la Communaut de Commune de l’Abbevillois.
Le partenariat de Call Expert avec la ville d’Abbeville a montr de rels atouts. Nous privilgions une relation de proximit avec nos clients et c’est pourquoi Abbeville est un choix stratgique de notre part. De plus, les bonnes relations entretenues avec les instances locales nous permettent de compter sur des conditions idales pour recruter les talents de la rgion et asseoir notre position de 1er employeur priv de la ville. Nous sommes ravis de pouvoir dvelopper cette relation de confiance aux fils des annes , indique, pour sa part, Bertrand Delamarre, Prsident de Call Expert.
La performance de notre site nous permet aujourd’hui d’amorcer un nouveau dveloppement grce au gain rcent de budgets. Ce nouveau site devrait nous permettre d’apporter les ressources internes ncessaires cette expansion et d’offrir la ville une opportunit de cration d’emplois durables , indique Delphine Carton, Directrice des sites d’Abbeville.
propos de l’auteur :
A propos de Call Expert
Cr en 2001, Call Expert est un oprateur de centres de contacts, capable d’assurer pour le compte de ses clients des missions de tlvente, de service client et de BackOffice ; ceci 7j/7 et 24h/24. Call Expert est bas en France sur 4 sites Abbeville, Als et La Runion. A l’international, Call Expert est galement prsent en Algrie (Call Expert Algrie). Call Expert met disposition de ses clients 1200 experts de la relation client pour assurer des tches forte et faible valeur ajoute. Avec un chiffre d’affaires de 16 millions d’euros, la socit compte aujourd’hui parmi ses principaux clients des acteurs du tourisme et loisirs, des services financiers, du e-commerce, de la tlphonie et de l’dition/presse. Au-del des mdias traditionnels, Call Expert se positionne sur tous les nouveaux marchs et dveloppe sa capacit traiter toutes les interactions : e-mail, chat, sms, modration de contenu etc.
Pour plus d’informations : http://www.callexpert.fr
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Steps to Driving Prospects to Your Website
Posted on October 5th, 2011 by admin
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Building a website for your business can help you increase sales and promote your products to a wider market. Simply building a website is not enough, however, and you’ll also need to figure out a way to bring prospects to your business on a regular basis. Following some simple steps can help you increase the number of prospects coming to your website.
Do you have an option for your clients to contact you for FREE using 1300 number and 1800 number signup? 1800 services are a free call inside Australia.
Article Marketing
One of the most effective ways to bring prospects to your site is to use article marketing. Article marketing involves writing keyword-rich articles about a specific topic and then submitting them to article directories. Once you do this, you’ll increase the number of links to your site, and you’ll also bring traffic directly to your site from the directories. This helps you build credibility for your site, and you can do all of this for free.
Pay-Per-Click Marketing
Another effective method of bringing prospects to your website is to use pay-per-click marketing. With this strategy, you work with a search engine such as Google or Yahoo! to bring in traffic. You set up an ad campaign based on specific keywords. When someone types one of the keywords into their search engine, your ad will show up on the side of their page. If they click on the ad, they come to your site and you pay a certain amount for each click. This can bring in highly targeted traffic to your website.
Link Building
One of the most important components of building an effective website is building links. Many people don’t realize just how critical it is to have inbound links to your website. This tells the search engines that your site is relevant and that they should pay more attention to it. You can get links to your site by submitting it to directories. Exchanging links with other site owners can be another way to help increase your site’s visibility. Your goal should be to get as many inbound links as you possibly can.
Social Networking
Setting up a presence on social networking sites can also be to your benefit. Social networking sites like Facebook or Twitter allows you to network with other like-minded individuals. People can set up contacts with you, and this will allow you to develop relationships with them. By doing this, you can also direct them to your website after having formed a relationship with them. Once this happens, they will be more open to looking at your website and eventually purchasing your products and services.
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